Pathophysiology exams questions Assignment Example | Topics and Well Written Essays - 500 words

Pathophysiology exams questions - Assignment Example 2. Stenosis is an abnormal narrowing of the blood vessels. Stenosis is accompanied by unusual blood sounds resulting from the narrow blood vessels. Regurgitation or incompetence is a condition where the left atrium during systole becomes incompetent in functioning. Prolapsed is a condition where the valves of the heart fall out of place. This is caused by the displacement of the left valve during the systole because of the thickening of the mitral valve prolapsed. 3. Asbestosis is a general term given to heart disease resulting from a person inhaling too much dust. It is a chronic pneumoconiosis disease, which affects the parenchymal tissues of the lungs making the lungs to undergo slow and repetitive fibrosis. Straight, thin amphiboles asbestos fibers penetrate deeply into the lungs alveoli thereby interacting with blood, oxygen and carbon dioxide. The interaction of the amphiboles leads to the provocation of body’s immune system leading to rejection of defensive cells known as macrophages, which are responsible for destroying the fibers. Amphiboles also stimulate fibroblast cells of the lungs to lay continuously on the alveoli walls leading to thickening of the walls thus preventing or reducing the process of breathing which can lead to heart failure. 4. Clubbing results from people experiencing chronic low blood oxygen levels. The fingertips enlarge and nails appear extremely curved from front to back. The bulbous swelling gives the fingers a club shape. The normal angle of the finger changes from 160Â º to 180Â º due to this disease mostly associated with people with heart disease. Adults experience this disease because of liver disorders, gastrointestinal disorders pulmonary disorders and heart diseases. 5. Sleep apnea is a condition in which one pauses in breathing while asleep. Narcolepsy is a condition, which usually attacks people of ages 15-30 years, and it encompasses excessive sleepiness and regular daytime sleep attacks. Cataplexy

The Effects of Fast Food Research Paper Example | Topics and Well Written Essays - 1000 words

The Effects of Fast Food - Research Paper Example Its aggressive popularity can be assessed from the fact that in the year 1970, the amount of money used for the purchase of fast food was 6 billion dollars but in the year 2000, greater than 110 billion dollars were spent by the Americans on fast food. It can hence be concluded that the citizens of the United States expend a higher sum for utilizing fast food in comparison to their expenditures which include education or purchase of automobiles or new technological gadgets (Schlosser 3). The boom of the fast food industry has brought with it many effects on the American society which are not only restricted to the health of an individual but also include economic, environmental as well as cultural effects. The fast paced lifestyle of the Americans has driven them to increase their consumption of fast food and this had led to increased intake of food with low nutritive value and comprising mainly of fats. Fast food consumers do not tend to have a balanced diet and the ratio of fats an d carbohydrates consumed is much higher than is needed. Furthermore, important food components like milk, fibers and fruits are skipped from the diet due to increased fast food eating. According to the Centers for Disease Control and Prevention in the United States, 11.3 percent of the daily caloric intake of individuals in the United States was from fast food between the years 2007 till 2010. This excessive consumption of fast food is greatly linked with a rise in the weight of an individual as increased calories are consumed in comparison to the amount of calories that are burnt (Bowman et al 112; Fryar and Ervin 1,5). Thus, a sharp rise in the statistics of obesity has been identified in the United States. Numerous studies have also highlighted this fact that the easy availability of fast food along with a rise in the intake of fast food has promoted obesity. This has provided for a rise in the obese individuals as well as the diseases related to obesity (Jeffery & French 277,278 ; Edelstein & Sharlin 240). The negative effects incurred on the health of an individual are many and recent studies have been indicating the fact that these health effects are not only associated with obesity. According to one study, it was highlighted that fast food has a very bad impact on the integrity of the optimum functioning of the liver of an individual. The liver cells do not perform optimally and increased consumption could eventually lead to inflammation followed by liver failure (Daily Mail Reporter). Another study conducted by the Canadian Journal of Cardiology explained the fact that even a single fast food meal could affect the structure and functions of the blood vessels in the human body. This altered structure could then lead to the pathological condition known as atherosclerosis (Kirkpatrick). The health effects of fast food can best be demonstrated by researching upon the lifestyle of the individuals residing in the city of Loma Linda in California. The average life expectancy of the people residing in the city is above 80 years and this has been due to the vegan diet of the people residing there. This has also been linked with the absence of many fast food restaurants in the city. Thus, healthy eating habits are the main cause for the healthier lives of the people of Loma Linda (Medina). The fast food industry has also been linked with many negative effects on the environment. These include the pollution which results due to the disposal

Internal And External Suppliers Of Marketing Research Information Marketing Essay

Internal And External Suppliers Of Marketing Research Information Marketing Essay The marketing concepts and the philosophy is one among the simple idea in marketing field and one of most important marketings philosophy. The implications of marketing concepts are very important for the management. Its not something that marketing departments administer or is the sole domains of marketing department and adopted by entire organization. From top of the management to lowest level and across all the department of the organizations. All the customers satisfaction, wants, needs must be foremost in all managers and employees mind. An example of marketing concept will be the wal marts motto, satisfaction guaranteed. Customer should be always first whether the wal mart employee might be an accountant or cashier. It is the end of succession of the business philosophy that covers centuries. For gaining a better understanding about the thought leading to marketing philosophies, concept and evolution are examined first. The philosophies of the marketing are marketing, selling, product. Product philosophy is the dominant marketing philosophies prior to industrial revolution. The product philosophies hold that organizations know its product better than others in the organization. Since the organization contains the knowledge and skills for making these products it also assumes what the customer needs(Adas, Michael(1989)). Internal and external suppliers of marketing research information The marketing research providers are classified as internal, external, custom. The internal research providers normally organization units that will reside in the company. Example : Kodak, Procter and gamble, general motors all these have the internal marketings research departments. The krafts food contains many benefits on keeping marketing research department as internal. Includes benefits such as research methods consistency, sharing of information inside the company, minimal spending in the research and the ability for producing the actionable researching results. All other firms uses the external sources for the marketing research. Most of the companies uses the external research supplier because, suppliers could be objective and subject to the companies politics, regulation than internal supplier. Many of the external suppliers may provide special talents which the internal suppliers cannot provide. So the company will choose the external suppliers on study basis. Marketing re search firm can be considered as standard. Whereas the customized research firm will provide specialized high tailored service to client. The firms will follow the common approaches such that results of study which is conducted for one client can be compared for the other clients. Examples : burke market research which will conduct the day after advertising recalls(R.K.Wade (1993). Challenges to marketing industries The four challenges that market industry face are 1. Data abundance 2. Convergence 3. Democratization 4. The strategic imperative Data Abundance Consumer information can be accessed and analyzed without the help of the insights by the DIY tools such as, Google Analytics; Survey Monkey. Employees across the corporate structure can access this information without going through the corporate insights department. To better explore the industrys migratory repositioning, we need a model for thinking about the insight-driven strategy. The superstructure begins with data, progresses to information, and is converted by analysts into basic knowledge. These are based on the past and present. The flow then switches to a future orientation at the insight stage. Convergence The next great challenge for the industry is the data convergence. New entrants from management consulting, social media, software and predictive markets are on the edge of redefining the traditional marketing research industry.Finally, the abundance of data from many sources will spawn firms and professionals that can sift through, connect, and pull insights from multiple data streams. Democratization One of the challenges of traditional marketing research has been the concept of the controlled experiment with research participants. When transitioning away from the controlled experiment co creative systems will be a challenge for traditional marketing research. The possibilities for insight democratization are endless.(McQuarrie, Edward (2005)). The Strategic Imperative The only legitimate use for data-driven insights is informing business strategy is increasing competitive advantage that produces company growth. With data now abundant and the traditional marketing research industry is facing threat. They accept commoditization and focus on efficiency and accuracy of data collection, or they can migrate to insight-driven strategy. One of the challenges to this migration up the value chain is the image many insights functions have within their organization. Ethical issues facing the marketing research industry The advertising and the marketing uses media as their main vehicle for pervasive forces just shaping the attitudes and behaviors in present world. The ethical issues of the marketing, advertising will support the democratic process. This will happen when the cost of advertising limits political competitions to a wealthy candidate and requires a office seeker compromises theirs integrity over the dependence on a special interest. The obstructions for the democratic processes will happen rather than the vehicle for a honest exposition of the candidates view. It occurs when the advertisings appeal more to the people emotion and also the basis instincts. The major ethical issues for the business will be the internet because of the policy practices on a website. The internet will be the boundary less networks. The involvements of companies in hosting a particular information will be debatable highly. The ethical issues in marketing is a highly sensitive one to the ethnical, social and cul tural issues. For marketing industry to be good ethical citizens they need to stop indulging the unethical practice.

Literary Essays :: Literature

In literary essays, students are exploring meaning and construction of a piece of literature. In a review students are discussing overall effect and validity of written work, while in a literary essay students are paying more attention to specifics. Students are taking a piece of writing and trying to discover how and why it is put together way it is. Students must adopt a viewpoint on work in question and show how details of work support their viewpoint. Like the novel, the essay is a literary device for saying almost everything about almost anything. By tradition, almost by definition, the essay is a short piece, and it is therefore impossible to give all things full play within the limits of a single essay. But a collection of essays can cover almost as much ground, and cover it almost as thoroughly, as can a long novel. Montaigne's Third Book is the equivalent, very nearly, of a good slice of the Comà ©die Humaine. Essays belong to a literary species whose extreme variability can be studied most effectively within a three-poled frame of reference. There is the pole of the personal and the autobiographical, there is the pole of the objective, the factual, the concrete-particular, and there is the pole of the abstract-universal. Most essayists are at home and at their best in the neighborhood of only one of the essay's three poles, or at the most only in the neighborhood of two of them. There are the predominantly personal essayist s, who write fragments of reflective autobiography and who look at the world through the keyhole of anecdote and description. There are the predominantly objective essayists who do not speak directly of themselves, but turn their attention outward to some literary or scientific or political theme. †¦ And how splendid, how truly oracular are the utterances of the great generalizers! †¦ The most richly satisfying essays are those which make the best not of one, not of two, but of all the three worlds in which it is possible for the essay to exist The research essay leads students into works of others and asks students to compare their thoughts with their own.

Music Appreciation Essay

Something new made me very motivated today to review an extraordinary piece of music. Actually this my first time reviewing or even talking about piece from that style of music. Today, I am going to introduce very nice piece of music for all my classmates in the musoc appriceation class, and this piece call â€Å" Symphony No. 5† for one of greatist musicians and composers in the entire universe, who is â€Å" Beethoven â€Å". Usually , my favorite style of music is that kind of light music that expresses happiness and how good is the life, but this time, I left this track moving to another style. Beethoven 5th symphony is piece of music refers to the classic period, and it’s composer â€Å" Beethoven† was one of the most important composers on that era. The 5th symphony has all the charcteristics that all music in the classic period had. Very simple notes could expresses very hard feelings that beethoven felt during his life. Beethoven started this piece with repeated basic motive followed by suden, and powerful notes that can attract the audiance get intersting to listen to it. Strings played very important role on the attractive introduction of the symphony. After that, the orchestera playes very quick and repeatative notes, and right after beethoven changed that high pitch to lower pitch. That change of the pitch and the texture gave this piece a different taste from the other pieces of music. Although the 5th Symphony is considered one of Beethoven’s greatest musical works because it was very good example to express Beethoven life. Understanding this piece of music will give fear’s feeling to anyone listen to it. I believe that Beethoven 5th symphony became very succesful and famous piece of music because it was expressing a real feeling associated with its composer. In my opinion , Beethoven felt each note he wrote on this music, and that was reason who made this music very touchy to everyone listen to it. I personally felt this piece of music since I heard it on my first time in the music appriceation class. When I first heard this piece, I felt as it was playing just for me to express what I feel, so Beethoven succes was on this point, which is write notes express many people’s sad feelings. In summary, the reason for the great fame and popularity of this Symphony is that it distills so much of Beethoven’s musical style. One feature is its â€Å"organicism,† the fact that all four movements seem to grow from seeds sown in the opening measures. While Beethoven used the distinctive rhythmic figure of three shorts and a long in other works from this time, so I encourage everyone to listen to at http://www.youtube.com/watch?v=_4IRMYuE1hI. Works Cited Beethoven. http://www.youtube.com/watch?v=_4IRMYuE1hI

Equity & Expectancy Theory of Motivation Essay

Motivation Explain Adams equity theory Adams’ equity theory is a motivational model that attempts to explain the relationship between what an employee puts into their job (input), what they get out of it (output) and the fairness and justice exchanged between the two (Cosier & Dalton, 1983). Inputs include all factors that are perceived as necessary to obtain a return, such as effort, loyalty, hard work, commitment, skill, ability, flexibility, tolerance, determination, heart and soul, enthusiasm, trust in the employer and personal sacrifice. Whilst outputs include all factors that are seen as a return of the job such as financial rewards, perks, benefits, pension arrangements, recognition, reputation, praise, interest, responsibility, travel, training, development, sense of achievement and promotion (Cosier & Dalton, 1983). A fair and equitable balance of the two are based on the employees own perception, thoughts and beliefs and are formed through comparing the employees own situation with other employees in the market place along with opinions and comparisons from colleagues, friends and partners (Kreitner & Kinicki, 2010). Ultimate Software has been able to provide an equitable balance between the inputs and outputs of their employees through implementing some of the key principles of equity theory. For example they are providing a strong leadership role model through Scott Scherr-the CEO, they are being attentive to their employees’ perception of fairness and more importantly they are involving their employees in the decision making and policy process. In return this has promoted cooperation and team work within the company (Kreitner & Kinicki, 2010). More specifically Ultimate Software application of being attentive and involving their employees was demonstrated when their employee suggested that they offer paid adoption leave to their employee and they consequently implemented the benefit (Kreitner & Kinicki, 2010). This particular employee was about to adopt herself so she perceived that the output of â€Å"adoption leave† was a fair and equitable reward for her inputs of effort, loyalty, commitment, skill, ability and work (Cosier & Dalton, 1983). Thus by listening and implementing her suggestion Ultimate Software met her sense of fairness. In addition they al so conveyed to her a sense of  involvement with the decision and policy making process. Consequently the employee regarded Ultimate Software as a fair, observant and appreciative  employer. So much so that she has remained with the company for four years and has since used the â€Å"adoption leave† again. Conversely the company could have chosen not to listen to this particular employee’s suggestion. As a result Ultimate Software would not have implemented adoption leave and the employee would have felt that her inputs of effort, loyalty, commitment, skill, ability and work were out-weighed by her received outputs. This would have been even more apparent if another company in the industry offered such a leave for adopting children. Consequently the employee would have felt underappreciated and would have become demotivated. This would have resulted in the employee reducing their effort and application, and even seeking an alternative job, perhaps one where adoption leave was available (Cosier & Dalton, 1983). Another example of the principles of equity theory at work in Ultimate Software is the use of benefit schemes to motivate employees. These schemes endeavour to provide employees with working conditions and policies that give additional rewards above and beyond the basic requirements to meet the perceived outputs of different individuals (Katzell & Thompson, 1990). For example an employee who perceived education as a fair and equitable output to their inputs is able to benefit from the company’s annual tuition reimbursement. Whilst an employee who perceives providing health cover for themselves and their family as an equitable output for their input will acquire a sense of fairness and organisational justice through the use of Ultimate Software’s fully paid health premium scheme. These, along with the other schemes mentioned, cater for the differing perceptions, values and sensitivities amongst the company employees. This variation exists because what one employee sees as an adequate reward for their input may not even register with another employee (Blakely et al, 2005). We all have differing sensitivity and to achieve organisational justice and fairness between the inputs and outputs of individual employees the company needs to comprehend what makes their employees tick to enable them to perform their role (Wilson, 2005). Basically Ultimate Software has applied the principles of equity theory to motivate their employees. The company has provided outputs which meets their employees perception of fairness against what they input into the company (Katzell & Thompson, 1990). This balance between input and output has not  only been achieved individually but also with in the work place and the industry. Consequently Ultimate Software has raised the level of employee satisfaction and performance. Explain Vroom;s Expectancy Theory Vroom’s Expectancy Theory is another motivational model but slightly more complex in its application. The model uses the three variables expectancy, instrumentality and valance to explain how an employee is motivated to behave in ways that will produce a desired combination of expected outcomes (Kreitner & Kinicki, 2010). The first variable, expectancy is the belief that an ones effort will result in the attainment of desired performance goals and is based upon the employees past experiences, self-confidence and the perceived difficulty of the goal. The second variable, instrumentality is the belief that one will receive a reward if the performance expectation is met and is connected to the employees’ levels of trust in leadership, control over rewards and the company’s formalised policy. The final variable, valence is the value that one places on the rewards and is based upon an employee’s needs, goals, values and sources of motivation (Lee, 2007). It is Vroom’s belief that these three variables interact psychologically to create a motivational force that will cause employee to acts in ways that will bring pleasure and avoid pain (Pearson & Hui, 2001). An example of Ultimate Software using the principle of expectancy theory to motivate their employees is through the use of their education benefit. For this to be a motivational force the three variables of expectancy, instrumentality and valance must be perceived by the employee to be met (Pearson & Hui, 2001). That is to fulfil expectancy an employee will need to believe that their extra effort and time put into studying a degree, or similar educational course, will result in them completing the program. To fulfil instrumentality the employee must believe that  once completed they will be rewarded with either a higher pay and or a promotion within the company. And finally to fulfil the third variable valance, the employee will need to value that the pay rise and/or pr omotion are important enough to apply extra effort and time. Basically they will need to desire the outcome enough so that they will achieve it (Pearson &  Hui, 2001). Jose Chinea of Ultimate Software was able fulfil the three variables of expectancy, instrumentality and valence. Firstly Jose believed that the masters’ degree in management and information systems was achievable. Secondly he believed that the extra effort put into studying a master’s degree would lead to the reward of obtaining a promotion with Ultimate Software. And finally because he personally understood and valued education as an opportunity to grow he therefore believed that the efforts he put in, along with the rewards obtained from Ultimate Software, would be worth it. Conversely, if Jose was not able to fulfil any one of the three variables then there would be no motivational force for him to study and therefore use the educational benefit. This would happen only if he believed that he was unable to complete the master’s degree, the company was not offering a suitable reward and he perceived education and the rewards of education to be of no value. Conse quently, the internal attributes of the employee which incorporate their attitude and value systems are an extensive determinate of motivational force in the expectancy theory model (Pearson & Hui, 2001). Another example of Ultimate Software using the principles of expectancy theory is the CEO’s, Scott Scherr’s leadership role (Isaac et al, 2001). Scherr adopted the principles to equip himself with tools to influence the psychological process resident in his employees. He implemented rewards systems that are uncommon. These rewards include matching 30% of employee superannuation contributions and also stock options and both are applied in an appropriate fashion to pull or influence his employees. This strategy enhances the level of personal motivation of his employees as they wish to maximize their own self interests. For example an employee who wishes to boost their retirement savings would opt for the reward scheme of matching superannuation contributions. Whilst an employee who wishes to boost their immediate wealth, or even just considers investing to be of value, would opt for stock options. In applying a strong leadership style Scherr has created an environment within his company that inspires his employees to achieve a level of performance that meets the company expectations, and even perhaps exceed the employees own personal expectations. This has been achieved through Scherr consciously choosing a leadership strategy that pulls rather than pushes  (Isaac et al, 2001). The positive implications of using a motivational model such as expectancy theory include reduced employee turnover, improved morale and higher productivity (Pearson & Hui, 2001). For Ultimate Software this has resulted in the company obtaining the title of best medium company to work for in America.